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Marketing

It’s time to take a nice, deep breath – the order deadlines have come and gone for the 2018 holiday season. While most Finaons are still busy printing and building and shipping your beautiful creations, some … → December 18, 2018

FREE ADVERTISING

Sound good?  Why not?  Everybody likes free.  And advertising for your business surely can’t hurt. What if we offered you a billboard …

Holiday Gift Giving: Portrait +

DON’T LEAVE MONEY ON THE TABLE! Now is the perfect time to reach out with special offers to your past clients.  Many …

Holiday Gift Giving: Wedding +

Help your clients give the gift that only they can give! The delivery of the bridal album to your clients should never …

Photography Education Guide (part 2)

Get Educated, Don’t Get Burned Seminars, workshops, online schools, online courses, mentor groups, universities…….what’s it all about and where do you get …

State of the Industry

I’ve been hearing talk and a few sad stories from friends that are well connected in the photographic industry.  Jeff Caplan, CEO …

A Few Words About Pricing

We get a lot of questions from photographers on how much to charge for an album. There was a recent phone call …

Buy Local

I see a Facebook posting making the rounds that calls upon people to purchase their holiday gifts from local artists and merchants.  …